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All posts by Dr. Bernard Jordan

27

Nov'22

MARKETING AND BRANDING

MARKETING AND BRANDING Marketing and branding both play a significant role in the growth and success of a brand.  There …

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22

Nov'22

CONNECT WITH YOUR TARGET AUDIENCE

CONNECT WITH YOUR TARGET AUDIENCE Understanding Your Target Audience  Connect with your target audience when building your brand. Understanding people …

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20

Nov'22

FIRST IMPRESSIONS ARE IMPORTANT

FIRST IMPRESSIONS ARE IMPORTANT First impressions are important when forming new relationships. People form opinions about you within the first …

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15

Nov'22

BRAND INTEGRITY

BRAND INTEGRITY Keep your promises   Brand integrity is important to the success of a brand. Brands are labels that are …

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13

Nov'22

THE CHARACTER DIAMOND

The Character Diamond The Character Diamond is a concept discussed in the book Understanding Your Brand by Philip C. Wrzesinski. …

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08

Nov'22

BRAND STRATEGY: WHERE TO BEGIN?

BRAND STRATEGY: WHERE TO BEGIN? Establish Your Absolute Truth Brand strategy is developed and used when building brand identity. To …

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Prophecology 2023